Kerstin JA4 months ago
Klare Kommunikation, hohe Empathie und eine tolle Unterstützung bei Fragen und Unwissenheit. Ich kann seine Arbeit absolut empfehlen und bin sehr zufrieden mit dem Ergebnis meiner Webseite. Danke!
Web Design for Hotels & Boutique Hotels
A website that showcases your home in an inviting way, clearly presents the rooms, and generates direct bookings.
The Benefits
A website that guides guests to make direct bookings
An atmosphere that entices you to book
Hotels sell an experience. Spacious, atmospheric photos of the property, rooms, and surroundings stir a longing to travel—and turn visitors into guests even before they land on a booking platform.
Rooms and Rates at a Glance
Room types, amenities, and prices are presented clearly and concisely—so guests can quickly find the right room and book directly, without having to go through expensive booking platforms.
More Than Just a Place to Stay: Pleasure & Wellness
A restaurant, spa, and unique experiences set your property apart from the crowd, justify the price, and leave guests wanting more—all presented in an atmospheric way on your website.
Your Project
Implementation of the WordPress Web Design
People planning a trip make their decisions online—and hotels are chosen primarily based on photos and reviews. If your website looks outdated or confusing, guests will end up on the major booking sites, and you’ll end up paying a commission instead of renting directly to them.
As a web designer and WordPress freelancer, I develop websites for hotels, boutique hotels, and bed-and-breakfasts—built using Elementor Pro. My focus is on creating an atmospheric visual style, clearly presenting rooms and services, and providing a simple way to book directly.
A strong hotel website draws guests away from booking portals: with enticing photos of the hotel, rooms, and surroundings; clear pricing and packages; a seamless booking process; and—for international guests—multilingual support. This is how you increase the percentage of commission-free direct bookings.
Add to that the technical fundamentals: fast loading times despite large images, a secure, GDPR-compliant foundation, and targeted local search engine optimization tailored to your region and profile. This ensures your property is found exactly where your guests are planning their trip.
Do you also rent out apartments or individual vacation rentals? If so, you might want to check out my web design services for vacation homes and apartments.
Scope of Services
Everything Your Website Needs
High-Quality Web Design for Hotels
An atmospheric, high-quality design that conveys the character of your company—created with Elementor Pro based on your corporate identity.
Room & Special Offers Presentation
Room types, packages, and special offers are clearly organized, complete with photos, amenities, and prices—so guests can quickly find the right option.
Reservation Integration & Direct Booking
Integration with popular booking systems for availability and direct booking, so guests can book directly with you—commission-free.
Multilingualism for International Guests
With WPML, you can reach guests from all over the world in their own language—which is important for hotels with an international clientele.
Page Speed, Local SEO & Technical SEO
Fast loading times even with large images, local SEO tailored to your region, and a secure, GDPR-compliant foundation.
And many other features available upon request
Today, we can meet almost any website need based on your specific needs and requirements. Just ask us.
The Path
4 Steps to Creating Your Hotel Website
1. Analysis of the house, rooms, and target audience. To start, we’ll clarify your positioning (boutique, wellness, business, or family), your room types and offerings, and your target guests.
2. Concept & Design. You’ll receive one to three sample pages of your future website—with a focus on evocative imagery, a clear presentation of the rooms, and a visible booking button. The remaining pages will be created only after you approve them.
3. Implementation using WordPress & Elementor Pro. I’m building the homepage, room pages, special offers, the dining and wellness section, the location page, and the booking process—all responsive, multilingual upon request, and with training so you can manage the site yourself.
4. SEO, Security & Launch. Before the go-live: backup system, hacking protection, page speed optimization, and a legally compliant foundation. I’ll tailor the local SEO specifically to your region and your profile, and old URLs will be redirected.
The Investment
How much does a website for a hotel cost?
Transparency from the start: You can choose between a clearly calculated fixed price and flexible billing based on actual work performed. The package includes concept, design, and implementation using WordPress & Elementor Pro—with no hidden costs and no off-the-shelf website builder. Upon request, I can collaborate with an SEO specialist and an SEO copywriter.
Not sure which package is right for you? During a free initial consultation, we’ll find the right solution for you—including a binding, fixed-price quote.
The cost depends primarily on the scope of the project—whether a basic website showcasing rooms and services is sufficient, or whether a more comprehensive site with an online booking system and multilingual support is desired. As a general guide:
| Service | Price (net) |
|---|---|
| Hotel Website Featuring Room and Special Offer Presentations | starting at €3,900 |
| Comprehensive website with booking integration and multilingual support | starting at €4,995 |
| Billing by the hour | €100/hour |
What My Clients Say
Get in touch
Frequently Asked Questions About Web Design for Hotels & Boutique Hotels
How much does a website for a hotel cost?
A professionally designed hotel website starts at €3,900 (net). For more comprehensive websites with a room database, booking integration, and multilingual support, the fixed price starts at €4,995 (net). Alternatively, billing by the hour is available.
Can you integrate an accounting system?
Yes. I integrate common booking and availability systems so that guests can book directly on your website. We'll determine the right provider based on your processes.
How long does it take to build a website for a boutique hotel?
On average 4 to 8 weeks. For a hotel, connecting the booking system and the number of room categories determine the effort; if a second language is added, plan for the upper end of the range. Coordination with the channel manager should begin early.
Can I manage rooms, prices, and offers myself?
Yes. Using WordPress and Elementor Pro, you can manage room listings, prices, and packages yourself. If you’d like, I can provide training, or I can handle the maintenance for you on an hourly basis.
Can you build a multilingual website for a boutique hotel?
Yes. Using WPML, I'll set up your website to be multilingual—which is important for hotels with international guests.
How do you handle data protection and legal certainty for a website for a boutique hotel?
I design inquiry and booking forms to be GDPR-compliant, with encryption and explicit consent. For bookings, the terms and conditions and cancellation policy are important. Your attorney can provide legally binding information; I implement these forms to the best of my knowledge and in accordance with established practice.
