Klare Kommunikation, hohe Empathie und eine tolle Unterstützung bei Fragen und Unwissenheit. Ich kann seine Arbeit absolut empfehlen und bin sehr zufrieden mit dem Ergebnis meiner Webseite. Danke!
Have a WordPress Website Built: Turnkey Solution by a Professional
Turnkey instead of a DIY kit: I handle the concept, design, technology, and implementation—you get a finished, professional WordPress website.
The Starting Point
Build WordPress yourself? You don't have to.
No time, no patience for the technical stuff
WordPress, themes, plugins, hosting—figuring all that out can take days. You’re better off investing that time in your business. I’ll take care of the technical side entirely.
Templates can quickly make a project look unprofessional
Wix, Jimdo, and similar platforms are quick to set up, but they often look like they’re based on templates and have limitations when it comes to customization, SEO, and ownership. A WordPress website, on the other hand, grows with you.
Fear of mistakes and half-finished pages
DIY websites often get stuck halfway through—or go live with errors. With me, you’ll have a dedicated point of contact who will finish the website properly and get it live.
The Decision
Do it yourself or have it done?
Building a website yourself using a website builder is quick—until you get to the parts about customization, technology, and SEO. “Having it built for you” means you skip the learning curve and get a result that looks professional and scales with your business.
| Criterion | Customize the kit yourself | Let me create it for you |
|---|---|---|
| Cost to you | High – You build everything yourself | Low – You provide the input, I build it |
| Result | Template Style | Custom, professional design |
| Technology & SEO | Basic Functions | Well-structured, with SEO basics included |
| Ownership | Tied to the provider | Your website, full control |
| Support | Anonymous Help Center | Dedicated, direct point of contact |
Want to know who’s behind this? Learn more about my work as a WordPress freelancer.
Scope of Services
What I'll Take Care of for You
Concept & Structure
Together, we'll define the goals, target audience, and site structure. You don't need to know how a website is built—that's my job.
Custom Design
A custom design created with Elementor Pro that matches your brand—no cookie-cutter look, and responsive on all devices.
Technical Implementation
A clean WordPress setup, the right plugins, fast load times, and SEO basics—solidly built, not just thrown together.
Content & Integration
Upon request, I can handle the text structure, image selection, and integration of your content—in compliance with the GDPR and optimized for search engines.
Start-up & Training
I'll launch the website and show you how to update the content yourself. If you'd like, I can handle the updates on an ongoing basis.
And many other features available upon request
Today, we can meet almost any website need based on your specific needs and requirements. Just ask us.
Well Prepared
What You Can Prepare
None of this is required for the free initial consultation.
The Path
Here's How Your Website Is Created
- 1Concept & ProposalWeek 1During the free initial consultation, we’ll clarify your goals and the scope—you’ll receive a quote with a fixed price or a range estimate.
- 2Design DraftWeeks 1–2I’ll create a proposal for the homepage, which we’ll refine together until it’s perfect.
- 3ImplementationWeeks 2–6I’ll build all pages in WordPress, integrate your content, and set up the technical aspects and basic SEO.
- 4Acceptance & TestingWeeks 6–7Joint review, fine-tuning, and testing on all devices.
- 5LaunchWeeks 7–8The website goes online, and you’ll receive training—with ongoing support available upon request.
Well Prepared
What You Can Prepare
The Investment
How much does it cost to have a WordPress website built?
For clearly defined projects, I’ll give you a fixed price; for larger websites, I’ll calculate the cost based on the amount of work involved, with a binding range estimate—at an hourly rate of €100 (net). That way, you’ll know exactly where you stand before we get started.
The price depends primarily on the number of pages, features, and the amount of content you provide. You can find specific examples and all prices in the cost overview.
Web Design Examples: Here's What Your New Website Could Look Like
What My Clients Say
Ich bin Kieferorthopäde und Herr Roloff hat als Webdesigner für meine Praxis eine Website in Wordpress erstellt. Mit dem Ergebnis bin ich super glücklich und möchte mich vor allem für die tolle Betreuung bedanken! Als weitgehend Unwissender hat Herr Roloff mich sehr geduldig durch alle Fragen gelotst und mir damit eine große Sorge abgenommen. Klare Empfehlung von meiner Seite für diesen Freelancer!
Herr Roloff ist ein super sympathischer Webdesign Freelancer und hat die Webseite meiner Arztpraxis richtig schick gemacht! Ich empfehle ihn sehr gerne und werde mich auch selber ganz sicher wieder bei ihm melden.
Herr Roloff hat meine Homepage völlig neu gestaltet und dabei eine wirklich mehr als zufriedenstellende Arbeit geleistet. Dabei ging er sehr kompetent und freundlich auf meine Wünsche und Bedürfnisse ein; ich kann ihn uneingeschränkt weiterempfehlen.
Ole Roloff (auftritt.pro) hat mir bei zahlreichen, auch umfangreichen Projekten im Bereich Wordpress und Webdesign schnell und unkompliziert geholfen. Er ist stets erreichbar zu allen Fragen und bringt eine Menge Erfahrung plus Motivation mit.
Ole Roloff hat mir super geholfen mit dem Redesign meiner Webseite. Dabei wurde die WordPress-Seite mit Elementor neu aufgebaut, die Inhalte neu strukturiert, und zu einem schnelleren Host migriert. Besonders gut hat mir gefallen, wie er seine Dienstleistung auf meine spezifischen Wünsche und Rahmenbedingungen zugeschnitten hat. Die Zusammenarbeit war besonders angenehm und produktiv. Vielen Dank!
Unkomplizierte, professionelle und hervorragende Zusammenarbeit! Ole Roloff hat unsere Wünsche in den Bereichen Webseitengestaltung, WordPress und SEO perfekt umgesetzt. Absolut empfehlenswert! Wir freuen uns auf weitere gemeinsame Projekte.
Ole Roloff überzeugt als freiberuflicher WordPress-Webdesigner und SEO-Consultant in Berlin. Mit seiner langjährigen Agenturerfahrung liefert er hochwertiges, responsives Webdesign auf Basis von WordPress – nutzerfreundlich, schnell und suchmaschinenorientiert. Die Optimierung erfolgt transparent und messbar, sodass sich Rankings und organischer Traffic spürbar verbessern. Seine Kommunikation ist zuverlässig, der Projektfortschritt klar nachvollziehbar und Termine werden zuverlässig eingehalten. Eine klare Empfehlung für jedes Unternehmen, das Wert auf ästhetisches Design plus effektive SEO legt.
Danke Ole für die wunderbare Website, die Du für uns entworfen hast! Auch deine weitere Unterstützung bei Schwierigkeiten ist uns immer eine große Hilfe. Sehr zuverlässige und vertrauensvolle Zusammenarbeit. Du bist etwas Besonderes - weiter so!!
Super professionell und sehr gute Beratung in allen Themen wie SEO, Wordpress etc. Immer wieder und sehr zu empfehlen!
Ready for your new website?
Frequently Asked Questions About Having a WordPress Website Built
How much does it cost to have a WordPress website built?
That depends on the scope, number of pages, and features. For clearly defined projects, I offer a fixed price; for larger websites, I calculate the cost based on the amount of work involved, with a range estimate. You can find guidelines and examples on the Pricing page.
Do I need to know how to use WordPress?
No. That's exactly the point: I handle the concept, design, and technical aspects. If you'd like, after the site goes live, I can show you how to update the content yourself—or I can handle the updates for you on an ongoing basis.
How long will it take for my website to be ready?
Depending on the scope of the project, the availability of your content, and my workload, it typically takes 4 to 8 weeks. After our initial consultation, I’ll provide you with a realistic timeline. In my experience, missing text or images are the most common factors affecting the timeline.
Will I get a custom design or a template?
A custom design tailored to your brand using Elementor Pro—no off-the-shelf, cookie-cutter look. If needed, I can faithfully recreate existing templates (such as those from Figma).
Can the website be connected with AI assistants like Claude or ChatGPT?
Yes, if desired, I will set up the connection directly during the build. It runs via the Model Context Protocol (MCP), an open standard that allows AI assistants to specifically access WordPress. The AI receives its own account with restricted rights: For example, it can change texts and create posts, but not install plugins or access form submissions. This way, you can maintain your website after launch in plain language, without having to learn the page editor.
How is this different from an agency?
You’ll have a dedicated, direct point of contact instead of rotating teams—the person building your website is the one you’ll be working with. However, I don’t offer WordPress consulting without implementation; this service is all about the finished website.
How much does a web designer charge per hour?
Market rates range from 60 to 120 € per hour. I charge €100 net per hour for web design and website development, billed per quarter-hour or portion thereof, and including communication. For clearly defined projects, I also offer a flat rate starting at €2,490 net.
What happens if I don't have any text or images?
Images: If you don’t have your own photos and don’t want to buy expensive ones, I’ll handle the image search and provide suitable images from my image database free of charge; for team and practice photos, however, I still recommend hiring a photographer. Texts: I don’t write these myself—they come from you or from a copywriter whom I’d be happy to refer. A proven approach is to start with a rough draft generated by AI and then revise it together: It’s easier to improve an existing text than to fill a blank page.
Is WordPress still up to date?
Yes. WordPress powers about 41 percent of all websites worldwide (W3Techs, September 2026) and is constantly being developed. The market for service providers, plugins, and hosting options is the largest of any system—so you’re never dependent on a single provider. For corporate websites, medical practices, and law firms, WordPress therefore remains the most cost-effective and future-proof choice.
Will I be able to edit the website myself afterward?
Yes. Once the site goes live, you can log in to the backend as usual and manage the content yourself. I’ll set you up—and if you’d rather leave the technical side to me, I’ll handle the ongoing maintenance.